February 9th, 2015
Successful Arab Health 2015 for Microvisk
An expanding distributor network to serve the Middle East and beyond will come from Microvisk’s attendance at Arab Health 2015, held at Dubai’s International Convention & Exhibition Centre on 26–29 January.
The event is the world’s second largest annual showcase for the medical technology industry.
The team held promising discussions with potential distributors with a registered interest in representing Microvisk and the CoagMax® PT/INR Monitoring System across the Gulf region and beyond.
“The event reflected the strong international appetite for the technology and ease-of-use of CoagMax®” commented Richard, who hosted talks with over six distributor candidates.
“It was notable that potential distribution partners were well prepared and brought good levels of market knowledge – while the Dubai venue allowed us to meet with prospects from multiple geographic markets in one place”.
Richard concluded: “This was a promising first-time at Arab Health and we’ll be looking to exhibit at this prestigious event again in 2016”.
Arab Health is growing at 10% annually and with 4,000 exhibitors. Final visitor numbers for 2015 have not yet been announced but are expected to be well ahead of 2014’s 87,000.
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